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AIA Vietnam and Tiki announce digital platform partnership

| 06 Jul 2021

AIA Vietnam and Tiki, an all-in-one commerce platform, are delighted to announce an agreement to form Vietnam's first comprehensive exclusive partnership between a life insurer and a digital platform.

Under the terms of the 10-year agreement, which remains subject to the satisfaction of certain conditions precedent, AIA Vietnam will become Tiki's exclusive insurance partner, enabling Tiki's millions of customers to gain access to highly relevant life and health insurance solutions via Tiki's leading e-commerce platform. AIA Vietnam and Tiki will also jointly explore collaboration opportunities to meet the diverse and increasing financial needs of Vietnamese people.

“Together, united by a shared vision to deliver seamless health and protection to Vietnamese families, we will focus on three distinct areas: Lifestyle benefits and innovative distribution; distinctive digital health and wellness offerings; and other financial and e-commerce propositions. We believe with Tiki's existing assets and market leadership, we can bring an accessible and enhanced customer service proposition to make a positive difference in the lives of the people of Vietnam,” said AIA Vietnam CEO Wayne Besant.

Tiki founder and CEO Tran Ngoc Thai Son said, “Insurance is a great way to take care of oneself and one's family and help society at the same time. Partnering with a global leader like AIA allows us to embrace that vision by creating personalised life and health insurance solutions for everyone, every need and every circumstance in a seamless, digital-first experience on our platform.”

More from AIA:

AIA Singapore extends COVID-19 support

AIA survey reveals people are saving more but could be saving smarter

Dealing with mental health and critical illness, the AIA way

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