Bangkok Life Assurance is developing a healthcare structure under its BLA EveryCare programme to provide supplementary health service and health benefits for customers.
The programme will cover healthcare through three key stages:
- Proactive Stage, which focuses on proactive healthcare to enable customers to monitor and manage their health appropriately and make lifestyle changes to reduce disease risks;
- Preventive Stage, which focuses on preventive healthcare and in-depth screening to identify disease risks in their early stages; and
- Restorative Stage, which focuses on healthcare during recovery to help customers regain a good quality of life when health problems arise.
To achieve this, the company has partnered with seven healthcare organisations, including:
- Bangkok Hospital Headquarters;
- Bumrungrad Hospital International;
- Vitalife Health Promotion Center, part of Bumrungrad Hospital;
- Samitivej Srinakarin Hospital;
- Health Plaza Company Limited (BeDee Application);
- Phyathai 2 Hospital; and
- Newton M Company Limited.
Mr Chon Sophonpanich, CEO and Managing Director of Bangkok Life Assurance, said, “Each organisation possesses expertise in different areas, and when their capabilities are combined, they can provide comprehensive healthcare services encompassing proactive care, prevention, and treatment.”
“Furthermore, it enhances the level of care provided to Bangkok Life Assurance customers, offering them more comprehensive health services and benefits. This also reflects the organisation's commitment to contributing to Thailand's transition to a Longevity Society, where people can live long, healthy lives with good quality of life,” he said, reported Money & Banking Online.