Sun Life Hong Kong Boosts Diabetes Awareness

| 10 Jul 2020

With the launch of Is Something Wrong with Granny?!, a children’s picture book, Diabetes Hongkong and Sun Life Hong Kong aspire to promote diabetes prevention and a healthy lifestyle in Hong Kong. (Left: Haymans Fung, Chief Marketing and Digital Officer of Sun Life Hong Kong Limited; Right: Dr. Yu-Cho Woo, President of Diabetes Hongkong)

Sun Life Hong Kong has sponsored a children's picture book that will raise awareness on diabetes and promote a healthy lifestyle. The children's picture book -Is Something Wrong with Granny?! is published by Diabetes HongKong.

The picture book is designed to educate children aged 4 to 6 and their parents on a healthy lifestyle, and to explain in easy-to-understand language the nature of diabetes, the condition of pre-diabetes and how to prevent the disease.

The first round of the picture book will be donated to kindergartens in Tuen Mun and Yuen Long, so that students from these kindergartens can bring them home to read with their parents. In the second round of books, the offer will be extended to kindergartens and social welfare organizations in other districts.

300 copies of the picture book will be donated to Kwun Tong Methodist Social Service, which will then be given out via the Gleaners Community Food Bank of the organization to young children in recipient families. This is in hopes that parents in low-income families are also equipped with the necessary tools to teach their children how to build a healthy lifestyle from an early age.

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Dr. Yu-Cho Woo, President of Diabetes Hongkong said, “Diabetes is among the ten leading causes of death in Hong Kong. One in ten persons has diabetes. Having said that, there is a lack of understanding about diabetes among the public, and the best opportunities for preventing or controlling the disease are often missed. This picture book starts from a family perspective and aims to enhance understanding of diabetes in the community.”

Haymans Fung, Chief Marketing and Digital Officer of Sun Life Hong Kong Limited said, “We are delighted to jointly roll out with Diabetes Hongkong this incredibly meaningful community campaign to raise health awareness among the general public. I believe many would agree that the gift of health does not carry a price tag. In real life, however, health often comes second to work or other life goals. We hope that when parents and their children read this picture book together, the importance of a healthy lifestyle and a proper understanding of diabetes will be instilled among children and adults alike.”


More articles covering diabetes and health:

Singapore: Great Eastern partners digital health provider to enhance health and wellness offerings

Singapore: AXA Insurance launches critical illness solution with multiple payouts and diabetes management support

Manulife Hong Kong unveils new MOVE Health Score to help customers become healthier


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