#MunchwithJenandBen- Ep 8- Master Virtual Selling

| 08 May 2020

Produced by Jensen Siaw International.

On the talk show for the third time, celebrity master personal branding consultant, Joshua Luke, joined in with co-hosts Jensen Siaw, International Motivational Speaker, Benjamin Ang, Editor and Ken Kish, Owner of Munch Munch.

Taking the excitement a notch higher, two lucky audience were selected during the live talk show and given a customised advice by Joshua Luke on how to enhance their image. Apart from teaching the audience how to identify their face shape, Joshua also gave tips on what clothes and hairstyle best suit each face shape. If you want to learn more, you should watch the whole talk show. Otherwise, you may skip to these timestamps:

5m 50s, 22m 30s, 47m 50s


How to master virtual selling?

Featuring two advisers Wilson Tan who was recognised by his company for his quick actions online when circuit breaker measures were announced in Singapore, and Edwina Woo, IFPAS, Working committee member, Education and training. Edwina was invited to share her best practises to over 700 advisers, and we’re honoured that she’s able to extend her knowledge again with #MunchwithJenandBen audience, too. 

Timestamp: 12m

Willson Tan: An MDRT Mentor at the MDRT Bootcamp, he was quick to adapt and adopt virtual consulting and selling when CoVid-19 got worst in Singapore. Explaining that the new normal now is non face to face selling (NFTF), Wilson offered his insights on how he started thinking out of the box instead of fearing the new norm.

  1. Create a very positive virtual experience for clients

Wilson prepared all his resources and tools for each meeting online. That includes his PowerPoint slides, Excel spreadsheet, GoalsMapper*, Apple pencil, company resources, EDMs.

*Readers of AAN, you’re in luck! We’re working with Goalsmapper and we’re offering their services with a discount! Use this special link by clicking here!

  1. Practise makes perfect

Adopting the Apple pencil instead of pen and paper, Wilson practises writing on his iPad with his Apple pencil to ensure his writing is legible for his clients to read. On top of that, he also role plays with his closest friends and clients, and gather feedback from them.

  1. Pace and flow of presentation

Wilson pays a lot of attention to this as he ensures his clients will not get lost and lose attention when he presents.


Timestamp: 37m 40s

Edwina Woo: A practitioner herself and a working committee member with IFPAS, she recently shared her online practices with 700 over agents and advisers.

Edwina mentioned that her clients are tech savvy in the sense where they know how to transact online, perform ibanking, and able to adapt to new softwares like Zoom.

  1. Update and segment client list

Edwina categorises clients into three age groups: 25-35, 36-45, 46-55

She also updates their profile by adding notes/tags/labels such as ‘family with young children’, ‘family with elderly parents’ or ‘ Essential worker’.


  1. Send a personalised email

She advises agents and advisers to show concern by checking in with how their clients are coping with the pandemic situation.

She also provides three options for her clients to choose in the email:

  1. Does client want an update of their policies?
  2. Do they want information on the schemes and coverage related to CoVid-19?
  3. Do they prefer having a policy review over Zoom or a call?


Edwina also ensures she provides her clients with relevant resources according to their tags/labels. She would send activities and resources on entertaining children to families with young children, and she would send fitness apps, promos, online grocery, food delivery and recipes to other clients according to their likes and lifestyles.


  1. Results and observations from the three age group?

Age25-35: Replies the fastest, has the highest rate of reply but low rate of appointments. Their registered emails are up-to-date

Age 36-45: Majority of replies asked for reviews. They have the most number of rejected email addresses.

Age 46-55: This group replies the slowest, majority of them asked for reviews. They have the most number of rejected email addresses.


  1. Follow up with a call

Narrow down your call list to those who requested a policy review. Do not forget to call those clients whose email addresses failed and update them on some contents.


  1. Tweaking presentation to suit CoVid-19

Relating to the current situation, Edwina brings in her new concept: Financial Resilience

It is the ability to withstand life events that impact one’s income and/or assets. Edwina usually informs her clients that insurance is a binding contract that helps them out in unforeseen circumstances (i.e. CoVid-19, death and illnesses).

“Insurance is the only one that can guarantee their retirement income by contract. It’s also a product that will give them a guaranteed pot of gold in the event of death, disability and critical illness. So insurance brings value to them and keeps them financially resilient regardless of what the future may bring” she said.


Stay tuned to us and come online every Tuesday at 9pm SGT. Stay safe, safe sane and stay home! See you soon.

Find us interesting and want to watch more? Here are the past episodes:

#MunchwithJenandBen- Ep 7- Leaders lead the way features three established leaders in the industry to share with you how they are dealing with the CoVid-19 and pandemic situation, and how they continue to maintain their business and keep their team motivated to reach their MDRT goals. Watch this episode to hear tips and insights from Jong Thian Lung, Calvin Lee, and Melvin Toh.

#MunchwithJenandBen – Ep 6- catching up good times spots a more relaxed and light hearted talk show between the zoomies. Special guest invited is a familiar face on the show- Coach Joshua Luke. He brings good tips and advice on improving your virtual branding as well as how to look good in front of the camera.

#MunchwithJenandBen - Ep 5 - is this year "lost"? with special video clips from Delia Wong, Country Chair of MDRT Singapore, Eric Seah, Inspirational Leader of the Year finalist, and MDRT Qualifying Member Helen Goo & her daughter Annabel. 

#MunchwithJenandBen - episode 4 - Rolling with the punches with co-hosts International Motivational Speaker Jensen Siaw, Asia Advisers Network Editor Benjamin Ang and Munch Munch boss Ken Kish

#MunchwithJenandBen - episode 3 - Creating magic in your life with Jaslyn Ng, Asia's Top 5 Rookie Insurance Agent 2019, a high-flying HR Director-turned-COT producer, and Edmund Khong, one of only four World Master Clowns in the world

#MunchwithJenandBen- episode 2- Cooking up a Storm! with Joshua Luke, an award winning entrepreneur and celebrity master branding consultant, and Leslie Koh a financial practitioner who has a strong culinary passion and has had many of his cooking recipes gone viral online.

Munch with Jen & Ben - Episode 1 with Jason Tan, Leads Generation Architect and Tay Kah Lok, Executive Financial Consultant.


Join co-hosts Jensen, Benjamin and Ken every Tuesday at 9pm (Sg time) .

#MunchwithJenandBen is produced by Jensen Siaw International in collaboration with Asia Advisers Network and Munch Munch.

For those who would like to make a special guest appearance on the talk show, reach out to Connect@AsiaAdvisersNetwork.com or Gladys@AsiaInsuranceReview.com to find out how!