Digital Transformation of the Year 2020 - PT Asuransi Allianz Life Indonesia

| 28 Aug 2020

Digital Transformation of the Year 2020 - PT Asuransi Allianz Life Indonesia

For launching an agency ecosystem that supports the company's vision of life-long relationships between agents and customers, by providing a seamless experience across all agency activity from education, planning, interaction, selling, tracking to servicing.

Allianz Life Indonesia operates in a country with 270 million people and more than 17,000 islands. While it represents a huge market in size, its sheer size also causes a lot of challenges, challenges that can only be overcome by using advanced technology.

To tap the huge market potential with its low insurance penetration, changing demographics and a tech-savvy emerging middle class, the insurer believes that its strongest partner is its agency force. Hence, the insurer invests heavily into technology and its agents to raise professionalism.

Putting in place a Digital & Agile Transformation program, it created the Allianz Innovation Lab to provide an encouraging environment that invites cross-functional agile teams to try out new ways of working including empowerment, self-organisation, design thinking, and prototyping.

Allianz Life Indonesia launched an agency ecosystem with Allianz Discover, its Digital tablet solution, at the core to provide a seamless experience across all agency activity from education, planning, interaction, selling, tracking to servicing.

With Allianz Discover, it is empowering existing agents while attracting new agents, and at the same time providing a superior experience to customers.

In one tool, agents can choose to follow up on previously provided leads, keep track of daily activities, utilise digital sales materials stored in Allianz Discover’s Media Lounge to support interactions with customers, enable digital payments, and enjoy straight through processing, and more.

This ecosystem supports the company’s vision of a lifelong relationship between agents and customers.

An indicator of the success of how the digital transformation initiative has helped agents in the course of their work is that processing time for a case has improved from some seven days to closing cases on the spot with a processing time as fast as just five minutes.

Other positive impacts include digital submission rate improving from 65% to 92%, and average new business handling time needed improving by 99%.

 

The 5th Asia Trusted Life Agents & Advisers Awards was made possible by organisers Asia Insurance Review and Asia Advisers Network, co-organiser LIMRA, and strategic partner AIA. Winners were selected in an independently-audited judging process. More information on the Awards and winners can be found here.

 

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Check out the other winners:

14 winners from seven markets crowned at the 5th Asia Trusted Life Agents & Advisers Awards

Rookie Insurance Agency Leader of the Year 2020 - Lahiru Maduranga

Financial Adviser of the Year 2020 - Wilfred Wong

Digital Agency Leader of the Year 2020 - Wave Chow